Senior Media Strategist

Are you an innovative, seasoned media professional, bringing a digital media planning background? Star Stable is looking for a Senior Media Strategist (SMS) to join our growing Digital Marketing team! The SMS plays a key role in developing and leading our global Integrated Media Strategy across devices covering the full spectrum of channels, including TV, YouTube, Google, Facebook, programmatic, etc.

We think that you are an inspiring leader who has an in-depth knowledge of media and advertising technologies across web and mobile platforms to successfully scale our media efforts and increase the return on investment across a broad mix of channels. You will work side-by-side with our global Marketing agencies to ensure quality campaign performance, driving highly effective, efficient and innovative advertising in today’s media landscape.

As a Senior Media Strategist at Star Stable you will:

- Identify goals and develop the most effective global multi-channel media strategy.
- Forecast the performance of recommended innovative, insight-led and meaningful media plans and campaigns.
- Drive process improvements and build expertise across channels and platforms such as AppFlyer and Precise TV to contribute to the evolution of our media proposition and tools.
- Plan integrated paid media campaigns with our Media Agencies and making sure audiences and objectives are planned holistically.
- Work closely with our internal creative and content teams on development of the right content and assets for different audiences and platforms.
- Partner with BI team to operationalize Media mix and Multi-Touch Attribution models.
- Understand the customer’s needs in your daily work: observe and analyze customer behaviors.


Experiences and qualifications:

- +5 years of experience in Digital Media, Campaign Management and Paid Media planning ideally at a global level within an advertising agency or client-side environment.
- Deep understanding on all digital media outlets
- Experience with Mobile User Acquisition, familiarity with AppAnnie, StoreMaven and AppsFlyer platforms and technologies
- Analytical mindset, able to read and analyze online data and make data-driven decisions
- Self-starter with passion, energy, enthusiasm to get results
- Strong relationship management, organizational and project management skills with the ability to build strong working relationships with team members, agencies and stakeholders throughout the business
- Experience with people management and team building is a plus
- Fluent in English (any additional language a plus)


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About Star Stable
Star Stable Entertainment AB offers an international and fun workplace driven by passion and innovation. Our game Star Stable Online (SSO) is a vast online multiplayer adventure game designed to encourage girls to work together to solve problems and complete challenges as well as explore a large scale, complex magical world from horseback. With more than 10 million registered users, Star Stable Online is one of the most popular MMO’s in the world, and one of the few online games targeted specifically towards girls.