Senior Product Marketing Manager

Join the planet’s most important fight
Normative is now looking for a Senior Product Marketing Manager

Normative is accelerating the transition to a net zero world. We provide science-based carbon accounting software and tailored advice from net zero experts, enabling companies to reduce their carbon footprints.

But the world’s most comprehensive and precise carbon accounting software is only making a difference, when everyone knows about it.

Our Marketing team tells the world loudly, proudly, and compellingly about the carbon intelligence that’s empowering businesses to reach net zero. Every SEO-optimized blog post, clean design flow, and engaging press release helps tell that story - and contributes to a future with fewer greenhouse gas emissions.

The role

As a Senior Product Marketing Manager at Normative, you will be the voice of our product to our customers. You will work in close collaboration with our product managers and our Marketing and Sales teams. We think you are a strategic, creative, and passionate person who is able to both define strategies as well as execute on them.

You will be trusted with defining and leading the processes for this role. You will be joining as part of the Marketing team, which will be continuing to grow in the near future.

What you will do:

- Own our product positioning and develop a deep understanding of competitors to determine what we need to do with our product to be number one
- Develop competitive pricing strategies and execute product launch strategies with a cross-functional team
- Connect customer problems to product with solution mapping
- Own and develop the sales team enablement with production of effective marketing material
- Stay updated with industry trends, user research, market research, and product research to create compelling narratives around new product features and their potential impact


We think you will be a good match if:

- You have been working within a SaaS business and have experience with software products from kick-off to ship
- You have excellent communication and storytelling skills and the ability to turn insights into clear, convincing, and impactful narratives that determine our positioning on the market and communicate key messages that resonate with our customers.
- You can translate our positioning, product developments, and messaging into concrete marketing efforts
- You’re a creative product thinker who loves collaborating across the company with engineering, analytics, marketing, design, and sales.


We also believe you:

- Care deeply about making a real contribution towards a sustainable future
- You have knowledge within sustainability and/or climate tech
- Thrive in a fast-paced environment and small team where we help one another


At Normative, you will work in a modern and fast paced environment with highly driven and achieving people with a common vision to make a change for a sustainable future. We trust that you do your job on time and with excellence. At Normative you’ll have opportunities for professional development and competitive benefits.

Location:

We operate with a hybrid remote model with offices in Stockholm, Sweden and Copenhagen, Denmark. If you desire to work remotely, you can be based anywhere but you are expected to travel, in a climate friendly way, to meet at our offices about once per month. Therefore we believe you are preferably in the Öresund region, but can also be placed anywhere in the Nordics.

We use a continuous selection process, so make sure to apply as soon as possible!