Social Media & Outbound Campaigns Specialist

Do you enjoy bringing unique stories to life? Are you passionate about social media and have a strong photoshop game? If so, this role could be perfect for you! With your expertise, you will help build our brand at Stena Line. This is an opportunity for you to develop the role and the way we work with our product, where you’ll be able to set new routines and processes. As a Social Media & Outbound Campaigns Specialist, you will contribute to achieving overall business goals by optimizing creative performance within Owned Social Media and Outbound Campaigns. You will be responsible for delivering creatives within customer acquisition strategies and ongoing optimization of creative performance within Owned channels.

Some of your key responsibilities:
- Maximizing ROI from Stena Line’s Owned Channels together with the owned channels team.
- Create copy and content for Social Media and outbound communication, such as emails, in close collaboration with Concept-Team and Owned Digital Specialists.
- Contribute as a thought-leading, subject matter expert and customer advocate.

What you will experience
At Stena Line, we believe everything is connected. By bringing people and goods together, we enable businesses and societies to grow. As a company, we are on an exciting journey driven by technology and new digital habits, developing our business to create outcomes that matter to our customers. You will become a part of an international team and together you will be working with our different markets around Europe.

Who you are
At Stena Line your personality matters as much as how good you are at what you do. We believe you have proven extensive experience working with paid and organic social media and outbound campaigns, both strategically and operationally. We’re looking for you with a passion for travel, and who’s flexible with a can-do attitude! You are a creative person with great skills in Adobe Photoshop, you’re also familiar with the other programs in the Adobe Creative Cloud family. You thrive in an environment where you work independently and rely on your experience, but you also enjoy exploring synergies in working together with colleagues and stakeholders.

Qualifications:
- Proven experience in creative production for Social Media, email/newsletters & other outbound channels
- Strong understanding of data-driven methodology to improve performance
- Extensive knowledge of Adobe Creative Cloud, especially Photoshop
- Fluent in English, written and spoken
- Experience from working in a multi-cultural company and in cross-regional marketing
- Experience in the travel industry is a plus but not essential

Interested? 
This is a full-time, permanent position based either in Gothenburg, Amsterdam or Belfast within our Travel organization. To apply, please register your profile and send in your application in English as soon as possible but no later than August 31st, 2022. We are having an ongoing selection, so do not wait with your application. Please note that due to GDPR we do not accept applications via e-mail or postal service. We have collective bargaining agreements with Unionen (applies for Sweden), among others, who you can contact for more information.

If you have any questions regarding the position you are welcome to contact Fredrik Bayati, Product Manager at fredrik.bayati@stenaline.com or about the recruitment process you are welcome to contact Hanna Gustavsson, Talent Acquisition Partner, hanna.gustavsson@stenaline.com. 

Please note that we kindly decline any offers from recruitment or staffing agencies regarding this recruitment. 

About Stena Line
As the leader of sustainable shipping, Stena Line has Europe’s most comprehensive route network focusing on transportation of both passengers and freight. We have over 4300 employees in our Stena Line family across Scandinavia, around the UK and the Baltics, making a contribution to our company. As a company, we are on an exciting journey driven by technology and new digital habits, developing our business to create outcomes that matter to our customers. The journey starts with us.

We are committed to maintaining and developing a sustainable working environment, free from harassment, that gives equal opportunities to everyone. We embrace equality, diversity and inclusion – and welcome all applicants.