Social Media Specialist

Are you full of ideas and would like to use your creativity to communicate and engage with kids all over the world?


As a Social Media Specialist here at Toca Boca you’ll be part of a diverse and growing marketing team that consists of 14 experienced marketeers covering everything from performance marketing to designing assets and creatives that kids love.


Stepping into the marketing area at our Stockholm office you’ll be greeted by dog kisses, wagging tails, toys and, of course, your colleagues! (and a coming tiki bar!)


What you’ll be doing
You’ll be engaging with our very supportive, amazing and vocal fans giving them challenges, telling them about releases and all the other exciting things we have in store for them.


You’ll own the social content editorial calendar, and plan out the publishing schedule for our Social Media channels as well as for our in-app channel Toca Life MIX. But you won’t be alone. You’ll work together with Marketing Manager Alexandra and Performance Marketing Manager Carl to develop and execute successful Social Media Marketing campaigns.


You’ll keep an eye on how our social media initiatives perform, analyse, draw conclusions and make recommendations as to what to do next. You’ll present your conclusions to the rest of the marketing team, illustrating the results and learnings.


Is this you?
You’re an experienced Social Media Specialist who has worked actively with YouTube, Instagram and most likely other platforms as well. You have a good understanding of Social Media KPIs and knowledge of Social Media best practices and resources.


You’re a good communicator who’s fluent in English and can express themselves well in writing and is able to adapt to the Toca tone of voice. Of course we’ll teach you what that is!


This is us!
Toca Boca captures the spirit of play. We create digital toys and everyday products that are filled with fun and silliness that kids from any corner of the world can instantly relate to. Everything is designed from their perspective. We celebrate the diversity and quirkiness of their world and give them the freedom to play in ways that only they can dream up.
Good to know!
This position is full time and based in our Stockholm office. We apply 6 months of probationary employment. As we’re an international company, with over 10 nationalities and millions of users all over the world, you have to be fluent in English. Your application should therefore be in English.