UX Designer

Do you want to optimize the experience of discovery and unlimited play in Toca Life World, an app loved by millions of kids around the world?

As the first UX Designer in the Toca Life World Growth/Optimization team you will play a key role in making sure that each player can easily grow their world with personally relevant content and features.

You’ll always keep the kids perspective in mind, while creating experiences that are enjoyable, fun and easy to play!

What you’ll be doing
In your day to day you will regularly identify and solve potential user pain points in the app/shop experience, and contribute to the design of focused and effective A/B testing with clear goals and actionable results in mind.

You’ll create user friendly flows and ux-designs for Growth and Shop projects, keeping in mind both the kids and grown up perspective. You’ll conduct ongoing UX audits of the Toca Life World experience, identifying and prioritizing areas in need of improvement.

You’ll also participate in the design and execution of user research projects involving Toca Life World players and their grown ups, in collaboration with our User Research managers, Linda and Helene.

Is this you?
You are an experienced UX Designer, with knowledge and understanding of UX prototypes and flowcharts. You’ve worked with IAP shops, app onboarding and kids/consumer apps.

You’re skilled in User Research and enjoy the idea of working with kids to do A/B testing and improve their experience with Toca Life World.

You believe in the power of play.

What we’ll be looking for in portfolio
We want to see a portfolio with some mobile apps that you’ve worked on and we are interested in learning more about your design process: what problems and challenges did you solve? What was your role in the project and what were your key learnings?

We are also happy to see unfinished design ideas, alternatives you investigated as well as personal projects. Previous work with kids as target audience is of course interesting too.

This is us!
Toca Boca captures the spirit of play. We create digital toys and everyday products that are filled with fun and silliness that kids from any corner of the world can instantly relate to. Everything is designed from their perspective. We celebrate the diversity and quirkiness of their world and give them the freedom to play in ways that only they can dream up.

Good to know!
This position is full time and based in our Stockholm office. We apply 6 months of probationary employment. As we’re an international company, with over 10 nationalities and millions of users all over the world, you have to be fluent in English. Your application should therefore be in English

Toca Boca develops digital games that capture the power of play and that are filled with fun and silliness that kids around the world can instantly relate to. Since our first product launch in 2011, we have released 46 apps that have been downloaded more than 444 million times the world over, making us the No. 1 mobile-first kids brand in the App Store. Our products focus on sparking kids’ creativity and imagination, creating opportunities for open-ended play.

With offices in Stockholm and San Francisco, Toca Boca is owned by Spin Master Corp., a global children’s entertainment company that creates, designs and manufactures a diversified portfolio of innovative toys, games, products and entertainment properties.